THE APPRINTICE 2021
Do you dream of owning your own online fashion brand? One lucky entrant will get paid over £12k to launch their dream online fashion brand. RISK FREE & YOU’LL OWN IT ALL!
One lucky person will get paid over £12k to launch their dream fashion business!
Enter our dream business competition. Tell us about your idea and what makes it special. We'll help one lucky winner bring their fashion business to life, with a total prize value of over £12,000!
If you are missing your annual dose of the Apprentice which won't return until at least 2022, then this might be just for you. We are running our own Apprentice style contest - the best thing is you don’t have to work with Lord Sugar afterwards, you’ll own 100% of the business. You might even end up launching & owning the next famousinreal.life, or GymShark that's now worth over £2bn. Interested?
What is The ApPRINTice?
Imprinted will coach, assist and financially support a startup brand (Selling Hoodies, T-shirts, Kids Clothes or anything else we can print onto) to reach the goal of creating a business for the lucky applicant that starts to earn them more than the UK Living Wage (GBP17,290 per annum) within 12 months. If successful, the reality is it could be a lot more money than that. But we have to aim at something, and the living wage is realistic!
To help us reach that income goal for you, Imprinted will fund to the tune of £1000 per month one lucky applicant including:
- Domain name
- Website setup & Hosting
- Marketing (Social media content & Advertising)
- White label back end fulfilment from printing to shipping to end customer
- Product Credit
We will publicly cover the journey in monthly blog post roundups, weekly social media updates and regular AMA sessions with anyone interested in this incredible journey. Our blog is HERE and our social media links are Facebook & Instagram.
We are also giving the runner up a £500 Imprinted credit voucher to help them get started on their own journey.
What Do I Get?
Imprinted is going to hold your hand on your journey to grow your own DTC brand, without any risk to you whatsoever. Some people will just need a gentle steer and some advice, someone else might need everything explaining to them like they've never switched on a PC before - and that's fine by us. What's important is the idea. Our goal is to help the lucky applicant grow their business so that after 12 months they are capable of running it totally on their own if needed.
You’ll own 100% of the new business after 12 months.
You’ll be able to run the business as a side hustle OR go 100% in and use it as your main source of income.
You could be the next Ben Francis and end up launching the next GymShark. Who knows! Even if you achieved 1% of that success it would be a business worth £10million!
Is My Idea Good Enough?
Here are some examples of small ideas that grew into something amazing for those founders brave enough to get stuck in and give it a go:
Gymshark: Gymshark was founded by school friends Ben Francis and Lewis Morgan in 2012. Both aged 19, they set up the brand while studying at university. Francis worked as a delivery driver for Pizza Hut when he first established the company. In 2013, it began designing and manufacturing its own fitness apparel. During the first year, Gymshark made £500 in sales per day!
Famous in real life: Did over $700k in their first year retailing designs on tshirts. An amazingly inspiring story of how Mike Pasley made his dreams come true through a combination of sheer hustle but also attention to trends and popular culture to tap into current consumer demands.
Your business idea doesn't even have to be clothing-based to be awesome. If your idea is good enough, you can turn anything into a business with Print on Demand. Tweets on a Mug is once such novelty idea.
Whats the catch?
You are going to be expected to hustle and grind to make this work. It’s not a free lunch.
The business will be expected to reinvest its profits back into the business in order to generate the profit required to pay you the goal level of income. This is not a get rich quick scheme. We want the business to be successful. The best way of achieving this is to focus on growth.
The business will be contracted to Imprinted for its POD fulfilment for 5 years.
If the business is sold within 5 years, Imprinted will take a 20% commission.
Why are we doing this?
Because we think this will be fun, but also because we will hopefully get something out of it ourselves. We’re being totally transparent here.
Imprinted is in the business of Print on Demand. We supply many businesses with branded merchandise and white label solutions for running their own Direct to Consumer fashion labels.
We want to help someone achieve this dream for themself.
We want to show people how you go about creating a business from scratch that earns enough money to be your own boss and hopefully grow even larger in time.
We want more businesses to sign up and use Imprinted as their POD provider.
Who are we looking for?
We are looking for anyone 18 or older who has the ambition and time to throw themselves into a new business for themself, but for the lucky applicant, with a generous helping hand and no risk.
Applications will be accepted from anyone in the United Kingdom, Ireland, United States & Canada.
You’ll need to be:
- Open minded
- Hungry for growth
- Resilient to knock backs and challenges
- Tech Savvy
- Fast learner
- Moderate to strong literacy and numeracy skills
- Passionate about your products, ideas and target customers
What do I have to do?
- Have an idea that involves t-shirts, hoodies, or anything else we feature on our products page HERE that can be marketed & retailed online
- Have an original brand name idea. We will check for existing brand names and search the UK IPO.
- Have designs of your own that can be printed by us. If you need a pointer, read THIS.
- Identify your target market & customer, eg: selling kids pyjamas with cute prints on would be a product for mums targeted towards parents. OR selling Aprons for BBQ’s with rude pictures would be a product for men targeted towards men or their partners.
- Identify & be able to list your key Unique Selling Points.
- Identify and list any key competitors doing the same or similar to your chosen idea.
- Identify and specify your ideal price point for selling your product.
- Have some angle or hook or reason that makes your brand idea stand out from any competition.
- You need to put some effort into your application form and fill everything out that's required.
How will the winner be selected?
We will short list 10 applicants from the entries we receive.
Our panel will then review the 10 shortlisted applicants in detail and you will be invited to a zoom meeting where we will have a chance to meet each other, ask further questions and see if your application is suitable to progress to the final stage.
THE FINAL DECISION:
The applicants who then make it to the final stage will have their ideas published and put to a vote by way of a public popularity contest.
We will put a 1 page website up for each final stage entry and whichever entry gains the highest number of email signups wins.
We will let the public decide which idea is the one they would like to purchase from and want to be notified when live.
What if I’m not chosen?
Just because we don’t shortlist your idea or you don’t get enough signups to win, does not mean your idea is bad and it won’t work.
In fact, we’re giving away a £500 Imprinted credit to the runner up to help them get started.
- What if we fail to see something others do?
- What if we are just wrong?
- What if your talent, drive, tenacity & creativity is so high that you could make a success out of anything if you just got stuck in?
One of the reasons we are publicly documenting this journey for the successful applicant is to show others how it's done. We want to inspire people to take that leap and get stuck in.
So if you don’t get picked, and you have the fire within to plot your own path regardless, we say GO FOR IT… and feel free to send us a note when you’ve smashed it, we promise you, we want you to win, with or without us.
We hope you're as excited to enter as we are to work with the lucky winner!
The Boring Bit: Terms & Conditions
ACCEPTANCE: By entering this promotion, you agree you have read and accepted these terms and conditions. We reserve the right to verify any entries and applicants and may refuse to choose a successful applicant where we have reasonable grounds to believe that there has been a breach of these terms and conditions. We suggest that you keep a copy of these terms for your own records.
ELIGIBILITY: You may enter this contest if you are a resident of either the United Kingdom, Ireland, United States or Canada, and are 18 years old or above at the time of entry. Alternatively, parents or legal guardians may also enter on behalf of their child if under 18. We reserve the right to ask for proof of your age. You are not eligible to enter this contest if you, or a member of your immediate family (which means parents, children, siblings, spouse and life partners), are an employee, contractor or subcontractor of Imprinted or any of their advertising or promotion agencies. You promise that all the personal information you provide to Imprinted in connection with this contest shall be complete and accurate.
HOW TO ENTER: You can enter the contest by:
a. Completing the entry form here: https://forms.gle/7wnvyF8wgs9nMiTG8; you will be asked to submit information that is required, failure to correctly complete the entry form may invalidate your entry.
b. Confirming via the consent box on the entry form that you are happy for your entry to be shared on Imprinted’s social channels or website;
There is no charge to enter the contest, however, standard mobile data and internet connection charges may apply.
You acknowledge that the contest is in no way sponsored, endorsed or administered by, or associated with, Twitter / Facebook / Instagram / YouTube /.
INVALID ENTRIES: We only permit one entry per person. Any subsequent new entries will be void. Any entry made or attempted to be made to the contest in a manner which in our reasonable opinion is contrary to these terms and conditions or by its nature unfair to other participants will be invalid and may result in your disqualification from the contest. Examples of entries or behaviour which are not allowed include fraudulent entries, bulk entries, automated entries, entries made on behalf of another person unless their parent or guardian, cheating (including a person participating in the contest on your behalf), hacking, deception, submitting an entry which is not wholly original to you or which infringes the copyright or any other rights of any third party, use of robots or other automated programmes, or if your entry does not comply with the requirements set out in paragraph 3 above. We will not accept illegible or incomplete entries.
STARTING AND CLOSING DATES: You can only enter the contest between 00:01 on 01/06/2021 and 23:59 on 01/09/2021. Entries made outside of these periods will not be entered into the contest (“contest Period”)
WINNER SELECTION: A winner will be selected by a judging panel from Imprinted. The winner will be selected from all eligible entries based on the following criteria:
a. Merit & viability of business idea
b. Uniqueness of concept
c. Candidate suitability
We will notify the winner by email on 28th May 2021. The winner must confirm their prize within 48 hours from notification or an alternative winner will be selected using the method described above. We may ask the potential winner to submit valid identification before we invite you to progress.
CONTEST WINNER: the overall winner & chosen applicant will benefit from:
a. Imprinted will fund to the tune of £1000 per month one lucky applicant including:
Website setup & Hosting
Marketing (Social media content & Advertising)
White label back end fulfilment from printing to shipping to end customer.
2 hours weekly consultation and face time with Imprinted management
b. Imprinted will also pay for the accountants and any other costs associated with running the business.
Nothing provided in this contest is transferable in any way.
The overall winner will be notified by 1st October 2021.
OWNERSHIP OF YOUR ENTRY: By entering the contest, you agree that Imprinted (including our group, affiliate companies, consultants and associates) may edit, publish or use your entry in any way and in all media (including print and online) for any promotion and news purposes or other reason, both during and after the contest, without any payment to you. Imprinted retains all rights to its own intellectual property.
Full ownership of the contest winner’s new business will transfer to the successful candidate at the earliest of either the business successfully earning enough profit to support its growth and the winners minimum income target, or 12 months, or at another mutually agreed time before 12 months.
LOCK IN: The winner of this contest will be contracted to the Imprinted POD services for a minimum period of 5 years. After that point the winning applicant will be able to choose to retain the Imprinted services or not.
EXIT REVENUE SHARE: If the winning applicant sells in its entirety or share of the business that is created as a result of this contest within 5 years, Imprinted will be owed 20% of the transaction value.
NAME OF WINNER: We will publicly announce this via the Imprinted website and social media channels..
FINAL DECISION: Our decision is final. No correspondence will be entered into regarding the selection of the winner of this contest.
CONSENT TO USE NAME AND IMAGE: We will require the contest winner to participate in publicity or advertising. By entering this contest, you agree that we may use your name and/or image for these purposes and that you will not be paid. This is a required condition of entry, failure to comply may void your candidacy and entry to this contest and another winner may be chosen by Imprinted.
OUR LIABILITY TO YOU: We accept liability for death or personal injury caused by our negligence or that of our employees and agents. We do not seek to exclude liability for fraud by us or our employees or agents. For any other loss or damage, we will only be liable for losses which are a reasonably foreseeable consequence of our negligence or breach of these terms and conditions, up to a maximum of £100. Losses are foreseeable where they could be contemplated by you and us at the time of you entering this contest.
WHAT WE ARE NOT LIABLE FOR: We are not responsible for:
a. losses not caused by our breach or negligence
b. indirect losses – these are losses which are a side effect of the main loss or damage and which are not reasonably foreseeable by you and us at the time of you entering this contest
c. entries lost, delayed, damaged or corrupted where such loss, delay, damage or corruption is caused by events outside of our reasonable control
d. technical failures or errors affecting communication lines, website availability or systems errors where these are not within our reasonable control, or
e. any failure to provide the contest, the benefit(s) or to meet any of our obligations under these terms and conditions where that failure arises because of events outside of our reasonable control, including due to the COVID pandemic.
LIABILITY OF THIRD PARTIES: You acknowledge that the contest may be fulfilled by a third party not related to Imprinted. We are not responsible for the performance of any third party involved in this contest or the provision of the benefits and will not be liable for any act or omission of a third party, although we will endeavour to minimise the effect to you of any third party's failure. Third party terms may apply to benefits details of which can be provided upon request.
OFFERS & GUARANTEES: You acknowledge that this content is not a formal offer of employment. There is no guarantee given that any target revenue figures will be hit.
MORALITY: You acknowledge that your participation in this contest and the period thereafter until full transfer of ownership has passed to you is conditional upon your adherence to common laws and decency and not engaging or being involved in any activity under both criminal or civil law which jeopardises the reputation of you, the contest or Imprinted. Any such judgement of morality issues deemed severe enough to warrant Imprinted terminating this agreement shall be at the full discretion of Imprinted.
SEVERANCE: You acknowledge that your participation in this contest is based on mutual cooperation. If either party decides they no longer wish to participate, for whatever reason, full ownership of any outcome from this contest shall reside with Imprinted in its entirety.
DISPUTES: If you wish to take court proceedings against Imprinted you must do so within the United Kingdom. The law of the part of the United Kingdom of which you are a resident shall apply, for example, if you live in England the laws of England shall apply and if you live in Scotland the laws of Scotland shall apply.
DETAILS OF PROMOTER: This contest is run by Imprinted, a company registered in England and Wales. Our registered address is 1 Long Street, Tetbury, Gloucestershire, GL8 8AA. References to “we” and “us” in these terms and conditions are references to Imprinted.
Imprinted and 'The Apprentice' is in no way endorsed by the BBC, Alan Sugar or 'The Apprentice' TV show.